Marketing Collateral | madesmart® 2020 International Housewares Association Trade Show
The following pieces of marketing collateral were created for the 2020 International Housewares Association Trade Show in Chicago, Illinois.
Our "Fresh Innovations" booklet highlighted our latest designs and new products, while the "Trading Cards" you'll see were created to highlight each product collection, such as the Drying Stone™, Clear Soft-Grip, and Modern collections, illustrating the benefit and personality of each unique group.
Inspired Home Show 2020 Marketing Collateral
madesmart®
2020
Press Release | madesmart® Proudly Celebrates 30 Years of Organization
Housewares design brand celebrates 30th anniversary at 2020 Inspired Home Show with new product releases and reimagined booth.
SAINT PAUL, MINN. (March 14, 2020) — Established in 1990, organizational housewares design company madesmart® will be celebrating its 30th anniversary this year at the Inspired Home Show with the debut of new products, including three new renditions of their flagship product, the Original Junk Drawer Organizer®, as well as a larger, newly reimagined booth design in an upgraded location.
Inspired Home Show 2020 Press Kit
madesmart®
2020
Press Release | Not Another Carbon Copy
Madesmart® launches new line of jet-black products saturated with modernity.
SAINT PAUL, MINN. (March 14, 2020) — At the forefront of housewares design, madesmart® continues to lend a guiding hand to industry trends of 2020 with the launch of a sleek new line of products in stylish, sophisticated Carbon. The bold shade of black inundates the brand’s existing designs for an unrelentingly chic aesthetic.
Inspired Home Show 2020 Press Kit
madesmart®
2020
Press Release | Revamped Soft Collection is Not Hard to Love
Madesmart® Soft Collection is reincarnated with ultra-sleek, modern design.
SAINT PAUL, MINN. (March 14, 2020) — The madesmart® Soft Collection, originally released in 2011, has been reimagined by the housewares design company to meet industry trends with a modern-yet-midcentury appearance. Smooth, organic curves nod to the classic styles of the 1950s, while the minimal, monochromatic design gives the Soft Collection a modern edge.
Inspired Home Show 2020 Press Kit
madesmart®
2020
Press Release | New Sink Products Create Efficiency in Small Spaces
Madesmart® expands sinkware category with new Soft-Grip Sink Saddle and Soft-Grip Sink Station to streamline dishwashing routines.
SAINT PAUL, MINN. (March 14, 2020) — As the two largest US consumer population groups, Millennials and Generation Z, maintain small-scale lifestyles in apartments and small homes, so comes the need for tools to live as such. Madesmart® continues to develop functional products for the home that benefit small-space dwellers, including two new sinkware designs, the Soft-Grip Sink Saddle and Soft-Grip Sink Station.
Inspired Home Show 2020 Press Kit
madesmart®
2020
Press Release | Flagship Product Inspires New Innovation
The legacy of the brand’s flagship product, the Original Junk Drawer Organizer®, continues with three new iterations to solve common household problems.
SAINT PAUL, MINN. (March 14, 2020) — The brand that established the Original Junk Drawer Organizer® in 1990 continues their lead with innovative solutions to conquer clutter in homes across the nation. Its latest iterations, the Junk Drawer Organizer® Stack + Slide, Junk Drawer Organizer® Tool Tray, and Junk Drawer Organizer® 2020, will be debuted at the Inspired Home Show in celebration of the brand’s 30th anniversary.
Inspired Home Show 2020 Press Kit
madesmart®
2020
Press Release | Reduce Waste, Save Space with Collapsible Food Storage System
Food storage & meal-prep system from madesmart® aims to promote healthy lifestyles and conserve space with collapsible function.
SAINT PAUL, MINN. (March 14, 2020) — Expanding on the popular Fridge & Pantry Collection, madesmart® will launch a new line of collapsible food storage containers designed to function with the brand’s fridge and pantry bins to create an organized meal-prep and food storage system.
Inspired Home Show 2020 Press Kit
madesmart®
2020
Blog Article | The Antimicrobial Product That Will Change the Way You Do Dishes
Now more than ever, we're realizing not only the importance, but the necessity of hygiene and cleanliness in our homes and workplaces. Bacteria and viruses can spread at an exponential rate, as recent events have unfortunately taught us. Because of this, millions of people are beginning to find comfort in cleaning.
If this sounds familiar, allow us to introduce you to your new best friend, the Drying Stone™.
Stories & Solutions
madesmart®
2020
Blog Article | 3 Ways to Organize Your Overflowing Pantry
Considering recent events, we've all had quite a bit of time on our hands to evaluate all the projects we've been meaning to get to lately. Maybe it's the closet, perhaps the bathroom undersink, but as we all stock up on reserves to feed ourselves and our families in the coming weeks while staying home, the question arises—where am I supposed to put all this food?
Here are a few handy tips for organizing your suddenly burgeoning pantry.
Stories & Solutions
madesmart®
2020
Blog Article | How To: Dress Your Kitchen in Black
Black is back, alright, and we’re not fighting it. Dark, rich interiors are appearing in our feeds and favorite blogs, with deep-hued accent walls, pitch black appliances, as well as statement-making kitchen cabinetry and countertops. Paired with these black features, a touch of copper can often be found adding a glimmer of light. The pair are a moody match made in heaven.
Stories & Solutions
madesmart®
2019
Blog Article | 3 Clever Tips for Indoor Plant Organization
So the summer has ended and it’s time for your plants to come inside after a long, sunny season out on the warm patio. But for those of us in urban environments or smaller spaces, this can bring about the challenge of finding room in your home or apartment for all of your leafy friends.
To help you give your plants the best indoor home possible this winter, we’ve come up with a few helpful tips for organizing your potted pets.
Stories & Solutions
madesmart®
2019
Blog Article | 3 Secrets for Maximizing Small Spaces
Sometimes it seems like there just isn’t enough space for all of our stuff. It’s easy to feel like you have too many things and not enough room, especially if you live in a small space with limited storage. But did you know that it’s disorganization, not lack of space, that can account for up to 80% of household clutter?
Whether it’s in your drawers, cabinets, closets, or just out in the open, madesmart® is here to give you the tools you need to conquer clutter in your home. Here are some helpful tips for different types of items that are best for maximizing small spaces.
Stories & Solutions
madesmart®
2019
Blog Article | 4 Steps to Better Organization
Most of us have clutter in our homes. It’s the simple truth. As frequently as you may see picture-perfect images or videos of the organization process, realistically, it is often a chaotic and intimidating process that can be stressful for anyone.
It’s okay! Madesmart® is here to help with a few simple tips.
Stories & Solutions
madesmart®
2019
Blog Article | C'est Magnifique: A Little Bit About France's Dîner en Blanc
The scene is truly a dreamscape—you are surrounded by a sea so white it is nearly blinding, a sea of elegant partygoers, each one of them dressed in crisp white haute couture in a picturesque outdoor dinner space. Everyone is mingling, reveling in the French tradition of the Dîner en Blanc, or White Dinner.
Our Blog
Scarborough Fair Boutique
2018